
DIRECTOR OF INTERACTIVE MARKETING
GOLDLINE INTERNATIONAL, INC.
The Water Garden complex in Santa Monica, California is home to Goldline International, Inc. Since 1960, we have assisted investors and collectors by offering a full range of precious metals products. Become a part of our distinctive team and you will be enriched by the dynamic culture of our thriving, fast paced company and industry.
We are currently accepting resumes for qualified candidates in the job title of:
DIRECTOR OF INTERACTIVE MARKETING
Essential Duties and Responsibilities including, but not limited to the following:
- Provide expert counsel for strategic direction of all interactive marketing efforts.
- Leverage in-house and vendor talent to implement online marketing programs including: display, paid search, email, organic search optimization and social media.
- Act as control point for all consumer facing programs involving interactive media.
- Lead web design efforts to improve www.goldline.com home page, www.goldline.com store and site design for usability and SEO.
- Design and develop companion tools (mobile, social media applications, etc.) to enhance user experience.
ADDITIONAL RESPONSIBILITIES
- Concurrently manage the progress of multiple web design projects.
- Manage the work product of vendors and internal resources.
- Direct and inspire the efforts of a creative interactive marketing team.
- Continuous study of products, clients, applicable technologies, competitors, and industry trends.
- Strategize using demographic and psychographic consumer segmentation.
- Continually update existing online marketing material to improve effectiveness.
- Report on market climate, competitive position and specific sales opportunities, as part of long-term business planning.
- Maintain a consistent corporate image throughout all levels of interactive web design, public relations, and media marketing efforts
- Carry out supervisor responsibilities in accordance with Company policy and applicable laws.
QUALIFICATIONS
- Bachelors or Master’s degree from an accredited college or university.
- Experience with SEO/SEM best practices, ranking and analysis tools.
- Strong working knowledge of Excel and other Microsoft Office applications, html editors, rich media applications, video media formats.
- Strong familiarity with online resources including web application tools, software, forums and blogs.
- Thorough understanding of Online Analytics tools, graphic design software, HTML, CSS, JavaScript, and DHTML.
- Exceptional written and verbal communication skills.
- Demonstrated ability to meet deadlines, handle pressure and manage multiple projects simultaneously.
HOW TO APPLY
We invite you to express your interest in our position above by submitting your resume and salary history to glmarketing@goldline.com. Additionally, we welcome you to learn more about Goldline International, Inc. at www.goldline.com.
Best wishes and good luck with your job search!
Goldline International, Inc. Team
EEO/AA

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- US Global Investors - Gold: $3,600 (by 2017) "'People get so caught up with the next three minutes for gold and they should really be focused on the next three years,' says Frank Holmes, ..."
- Goldman Sachs - Gold: over $1,900 (in 2012) "Wall Street investment bank Goldman Sachs predicts that gold's bull run will continue into 2012 with a low interest rate environment and..."
- CNBC - Gold: $2,400 (no period given) "Gold will top $2,400 an ounce. The long-term bull market in gold marches on. Gold won't make a straight shot to a new inflation-adjusted high. As long..."
- Nomura - Gold: $2,000 (by end of 2012) "Nomura has raised its forecast for gold prices to $2,000 an ounce by the end of 2012, from $1,800 earlier. The brokerage said the low-interest rate..."
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- Bank of America Merrill Lynch - Gold: $2,150 - $2,200 (average in 2012) "From a technical perspective we believe that the bull trend for gold remains intact… with gold having not yet met any of..."
- TheStreet.com - Gold: $2,500 (by May 2013) "I want to own gold here. I think gold is going to $2,500 eighteen months from now... Gold has been up for ten straight years and this going to be the..."









